Google to Penalize Websites Using Back Button Traps

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Google is cracking down on websites that employ "back button traps," a technique that prevents users from easily navigating away from a site by disabling or manipulating the back button. This practice often involves redirecting users to unwanted pages or requiring them to click multiple times to return to their original search results. Google's move aims to improve the overall user experience and discourage deceptive practices that can be frustrating and time-consuming for internet users.