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Ferrero Acquires Brazilian Protein Bar Company Bold Snacks

Primul articol: 18 mar. 2026, 18:43 | Ultima actualizare: 18 mar. 2026, 18:43 | 1 sursa | 1 articol
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Ferrero Group, known for its confectionery products, is set to acquire Bold Snacks, a Brazilian company specializing in protein bars. This acquisition marks Ferrero's entry into the protein bar market in South America and diversifies its product offerings beyond traditional sweets. The deal's financial terms were not disclosed.

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Bloomberg English Chiara Albanese 18 mar. 2026, 18:43 (acum 7 ore)

Ferrero Group to Buy Brazilian Protein Bar Company Bold Snacks

Ferrero Group, the maker of Nutella spread and Tic Tac breath mints, has agreed to acquire Brazil’s Bold Snacks to add to its lineup of high-protein products.

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