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Amenzi pentru influencerii care mint despre reclame platite pe Instagram

Primul articol: 24 mar. 2026, 03:59 | Ultima actualizare: 24 mar. 2026, 03:59 | 1 sursa | 1 articol

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O companie din Australia a fost amendata pentru ca a instruit influencerii sa nu divulge ca postarile lor de pe Instagram erau reclame platite. Aceasta este prima sanctiune de acest fel, subliniind importanta transparentei in publicitatea online si responsabilitatea companiilor de a se asigura ca influencerii respecta regulile. Autoritatea de reglementare a concurentei a impus amenda.

Articole despre acest subiect

Victorian business fined for telling influencers to lie about paid Instagram posts in first of its kind penalty Foto: The Guardian
The Guardian English 24 mar. 2026, 03:59 (acum 5 ore) Excelent

Victorian business fined for telling influencers to lie about paid Instagram posts in first of its kind penalty

Watchdog also fines PhotobookShop for editing a paid review from an influencer who had described process as ‘fiddly’Follow our Australia news live blog for latest updatesGet our breaking news email, free app or daily news podcastAn online photo book retailer has been fined nearly $40,000 for asking social media influencers to not disclose they had been paid to post a review on Instagram.It marks the first time a penalty has been handed down to an Australian business for an influencer not disclos

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