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Allbirds Sold to American Exchange Group for $39 Million
Primul articol: 2 apr. 2026, 14:35
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Ultima actualizare: 2 apr. 2026, 14:35
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Allbirds, the eco-friendly shoe brand that once boasted a billion-dollar valuation, has been acquired by American Exchange Group for a mere $39 million. This sale represents a dramatic fall from grace for the company, which had previously enjoyed considerable success with its sustainable footwear. The brand struggled to maintain its market position amid increasing competition and changing consumer preferences.Articole despre acest subiect
Foto: The Guardian
‘From high flyer to dead parrot’: former billion-dollar eco-shoe brand Allbirds sold for $39m
Once-hyped, celebrity-backed company snapped up by American Exchange Group for fraction of former valueBusiness live – latest updatesAllbirds, the San Francisco sustainable trainer brand once valued at more than $4bn, is being sold for just $39m after global demand for its wool-based footwear failed to materialise.American Exchange Group, the owner of a string of brands including the fashion label Ed Hardy and the accessories maker Born, is snapping up the struggling company once touted as the f
Citeste pe The Guardian →